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St. Austell evolved from a small market town into the industrial heart of Cornwall following the discovery of kaolin, or China Clay, in the mid-18th century. This heritage is still visible in the surrounding "white mountains" of waste quartz that shape the local skyline. Geographically, the town serves as a practical hub for the central south coast, situated a few miles inland from the turquoise waters of St. Austell Bay and historic ports like Charlestown. While the town centre has undergone various redevelopments over the years and offers a straightforward mix of high-street amenities, the real draw is the immediate access to the clay trails for walking and cycling, and its proximity to the Eden Project. It is a busy, functional place, well-connected by the main railway line to London Penzance, making it more of a working Cornish town than a typical seasonal resort.